The longest day of the year comes to a close. The sun is now at its most northern point, shining into the Secret Garden. The pendulum hits the end of its arc, hesitates, and swings back.
So, I've been talking to people about redoing my website. Yeah, it's old. I've bastardized it over the years. I *ahem* rarely update the thing. I kind of hate even looking at it and the prospect of dealing fills me with this formless sense of dread. Nevertheless: the site needs help and it's time to do it.
Always an interesting thing, when you step out into the world with your fistful of money and say "hey, I'd like to purchase this service." You'd think, especially with the economy as it's been, that people would love to have your money and provide that service. Odd that it doesn't exactly work that way.
I'm totally not counting all the people that suddenly followed me on Twitter the second I mentioned web design.
The first guy I talked to didn't get my first email. Then, when he got my follow-up email, gave me a lot of complex feedback. As the astute Laura Bickle says, "I don't want to know how sausage is made." Don't tell me about code, please. If I cared about that stuff, I'd be doing, um, web design. He charges by the hour, wasn't sure how many hours it would take, and seemed to be going in directions that confused me. I expressed my confusion and he never replied.
Guess I was difficult.
After a week, I asked for other recommendations yesterday. KAK gave me one, and a Facebook friend gave me another. I filled out the form requesting proposals on both sites. One of those I still have not heard back from, which I wouldn't think too much of, except that the other called me within about 1/2 hour. This gal chatted with me about what I wanted, didn't treat me like I was crazy and explained in exact dollars what it would cost me and what I'd get for that.
Later in the day, the company owner emailed to tell me they were enthusiastic at the prospect of my business. She will be at RWA National next week and wants to meet with me. The fact that she runs her business this well makes me think that she will represent *my* business well, also.
My feeling of formless dread has transformed into enthusiastic hope.
Which is exactly what I'm hiring someone to do. Handle this for me, please.
I think it's good to pay attention to how people handle their businesses, both good and bad. As writers, we are necessarily business owners, whether we want to be or not. More and more I think the key to running a good business is to make it easy for people to do business with you.
In short: Don't Be Difficult.
I could wax on with specifics, but I'm sure you all know what I mean. Be easy to communicate with. Be clear. Know your price points.
Oh - and have a good website.
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