Monday, March 28, 2011

I Feel Sparkly

The RT BookLovers convention is coming up next week in Los Angeles.

I know - already! April used to seem *really* far away. So, I'm getting my little act together. This year I'm signing at the Book Expo on Friday, from 4pm- 6pm. How does one sign an electronic book? An excellent question and one I worked on to answer.

The way the eBook Expo works - and yes, it's still a separate event from the "real" book fair on Saturday. It will be interesting to see if they're separate next year - is that the convention is using a third-party reseller to sell the ebooks. This is pretty much how it works at all book fairs and conventions. Usually a local bookseller is asked if they'd like to handle sales. The bookseller orders books for the authors, people go around and pick up books from the authors' tables, chat, get a signature if they like, then queue up to pay. The money runs through the store's accounts and they get a piece, the convention gets a piece, a charity might get a piece. And so forth.

For the RT Expo, they're using All Romance eBooks as their reseller. Authors will have download codes that readers can pay for, then take online and download the version of their choice. Sounds like a great system, right? Well, not for me because my publisher, Loose Id, says they won't work with a third-party reseller. Seems odd to me because Petals & Thorns is available from All Romance eBooks and they sell the hell out of it, actually. But Loose Id says they've had problems in the past with that set-up, so no download love for me. The very helpful RT folks said that authors in my position just burn their books to a CD and sell it that way.

I thought, who the hell uses CDs anymore? My new laptop doesn't even have an optical drive (no drawer for CDs or DVDs).

So I bought jump drives! Pink ones.

I also have other responsibilities to distribute swag, as all the toys and sparklies handed away at conventions are fondly called. The Word Whores are giving away a basket. We also have a table on Promo Lane. Plus little gatherings. I needed things to give away.

So I hit Michael's yesterday. I bought rose stickers to put on the jump drives, and little bouquets of silk roses to tie the jump drives to book marks I can sign. Extremely pleased with myself, I came up with a collapsible "basket" for our giveaway, so that the lucky winner can actually pack it and take it home. I'll post a photo of the complete basket next week, once I have everyone's swag for it. I also picked out table dressing for the signing and the Expo, and all sorts of Word-Whores and Petals & Thorns themed pretty things.

At the counter, the cashier asked me if it was all for my wedding.

I can just picture this wedding I would have, at this stage in my life, where I'd decorate with black tulle, red roses, sequins and magic wands.

Oh yeah - and you would wish you were invited, too.

At any rate: Behold my book!

10 comments:

  1. *That* is an ingenious idea for how to sell your eBook at a signing event.

    As for a black tulle and red roses wedding, sign me up. I'll be there in my Steampunk-meets-Goth get up.

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  2. I would TOTALLY go to that wedding! Can I wear fishnet stockings? haha

    I wish I were going to RT. :(

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  3. You are BRILLIANT! I love that idea. :)

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  4. Ow! Ow! Cool stuff envy! Very clever and very cute!

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  5. Thanks all! Now I'm even more pleased with myself!

    And I'm picturing you all as my bridesmaids, in black tulle, fishnet stockings, carrying red roses. FTW!

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  6. That's an awesome idea Jeffe and very attractive too!

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  7. What a fabulous idea - and a gorgeous way to make your book available & memorable. :-)

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